OLAPLEX “One Ingredient changes everything.”
DialEma is proud to be amongst the first in the UK to launch Olaplex
as a new in-salon service. This revolutionary new colour upgrade service
has become a sensation amongst Hollywood’s A-list celebrities
and across the world.
“The Holy Grail for Hair Colour. If a beauty company could keep
chemical treatments from hurting hair, that’d really be something.”
These were the thoughts of Dean Cristal, founder of Olaplex
when conceiving the scientific solution for this new Wonder Product.
With Dean’s and his scientists discovery, hair colouring may never been
the same again…so here’s what Olaplex does:
Olaplex helps rebuild the broken disulphide bonds within the hair that
can break during chemical processes, particularly colouring or using thermal
heated tools. Disulphide bonds are the bonds that give elasticity and strength to the hair.
Use Olaplex as a pre-treatment or alongside colouring or lightening hair.
This chemistry has never been seen before and opens up brand new possibilities in hairdressing colour variations.
Seeing ….and Feeling is believing.
U.S. Patent Published.
For more information see OLAPLEX.com
Salon Only Olaplex, now available at DialEma.